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Rachel Landers Creative Studio

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Spring Marketing Campaign

Created: March 2016

Industry: Retail

Project Duties: Art Direction, Design, Illustration, Typography

Objective: Spring is a time for renewal and positive energy. We wanted to communicate this feeling by showing the freshest and purest ingredients for your table. We used a soft and neutral color palette to help showcase and elevate the natural beauty of the food in it’s purest form. For this campaign, we were also asked to integrate the new brand standards for the company. We adapted the original concept to reflect the new changes of the brand. 

Spring16_22x28_Poster_Artichokes.jpg
Spring16_22x28_Poster_Asparagus.jpg
Spring16_22x28_Poster_Tulips.jpg
Spring16_22x28_Poster_Lamb.jpg
Spring16_22x28_Set-B_Poster_Peonies.jpg
Spring16_22x28_Poster_Artichokes.jpg
Spring16_instore.jpg
spring_tabletent1.jpg
Spring16_tabletent2.jpg

 Rachel Landers® 2018