Whole Foods Market Holiday Campaign

Objective

The objective for this holiday campaign was to develop a comprehensive and visually engaging holiday campaign that enhances the shopping experience for the Whole Foods Market customers, driving sales and brand affinity during the peak holiday season. We created a multi-faceted campaign that integrated across various marketing touchpoints. This ranged from art directing a photo shoot for the months of November and December to creating monthly holiday guides to give inspiration to the Whole Foods Market shopper with fun tips, ideas, and inspiration. Including a centerfold of the Global Meat Buyer, Theo, which was featured on Huffington Post.